Three posts to read before you launch your board game on Kickstarter

Welcome, thanks for visiting the blog. There’s plenty to read here, but I’ve pulled together 3 blog posts that you really should read before you launch your crowdfunded board game.

Below is a short overview of each, but the in-depth conversations are well worth your time if you’d about to, or thinking of using kickstarter (or similar) to launch your game.

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launching Kugo: a conversation with Mikey (pt 2)

Mikey from Kugo shares the rollercoaster experience of launching a Kickstarter campaign for their game, including unexpected stress and last-minute nerves. Early challenges involved handling tricky backer questions and fixing a shipping cost mistake, which required transparent and quick communication. Despite these hiccups, backers were supportive, even offering useful advice. Mikey stresses the importance of building a solid backer base and persisting through obstacles.

Find the conversation here. There’s also a part 1 here.

launch prep: chat with Mike from Huff No More

This blog post provides a detailed account of Mike’s journey with Huff No More as they gear up to launch their card game, Sakana Stack, on Kickstarter. Mike shares the highs and lows of preparing for a crowdfunding campaign, emphasising the importance of networking, community building, and playtesting. The conversation also delves into challenges like manufacturing decisions, fulfilment logistics, and organic vs. paid advertisement strategies. Overall, it offers invaluable insights and advice for fellow indie game developers looking to navigate the complexities of Kickstarter.

Find the conversation here.

learning from failure: a chat with Stop, Drop & Roll

In this insightful interview with the Stop, Drop & Roll team, they delve into the ups and downs of their Kickstarter campaigns, emphasising the importance of transparency and community feedback. They share the tough lessons learned from their first failed attempt and how honesty helped build a loyal backer base for their successful relaunch. Alongside the challenges of navigating social media algorithms and setting realistic funding goals, the team discusses the emotional impact of canceling a campaign and the invaluable support from their backers.

Find the conversation here.


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